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In 2024 Lionel Andrés Messi had an estimated net worth of around $600 million making him not only the richest footballer in the world but also one of the wealthiest athletes globally. According to Sport Bible he is ranked eighth among the richest athletes in the world.
In this article I am going to break down all his multiple sources of income in Miami his brand and Deals sponsorships and endorsements everything step by step.
So stay till the end, it’s important to remember these are estimated numbers regardless of the exact number. So before leaving please leave your feedback on this video and if I have missed any points feel free to comment down below 👇
Messi stardom
A recent survey by SSRS showed that he is the most liked athlete in the US even more popular than famous athletes like Michael Jordan and Tom Brady this is the first time a football player has ranked first in this survey even outside the US. He is widely considered one of the greatest football players of all time and he has a massive global fan base.
In 2023 Messi’s joining the MLS it’s attracted millions of new viewers to the sport in the United States, he had a big impact on US football.
Annual salary
Everyone has concerns about money and how much he gets paid at inter Miami. According to figures released by the MLS Players Association inter Miami star Messi is the highest paid player in the league, is reportedly earning a base salary of $12 million a year and including bonuses such as performance incentives marketing bonuses and his total annual earnings amount as compensation is $20.4 million this makes him the highest paid player in the league. The contract is reportedly worth $150 million over 2 and a half years and includes a future Equity stake in the team.
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Special agreement with MLS, apple TV & Adidas
Messi’s Miami deal is worth between $50 to $60 million per year as a salary signing bonus and equity in the team, but that doesn’t include anything he’ll get from Brand and endorsements special agreement with Special agreement with MLS, and Apple TV plus Adidas. Both are obligated to share a fixed portion of the money earned from various sources, including broadcasting and jersey sales, however the exact percentage of the revenue that Messi would receive from his Equity stake in the club.
The Big Tech Giant has invested $2.5 billion into the MLS for 10 years of exclusive broadcasting rights. Messi helped Apple TV attract new subscribers, but details of how much Messi will receive from new subscribers to Apple TV’s MLS season pass are not clearly mentioned. However the company has already negotiated a salary of $60million a year for his documentary series “The Rise Of A Legend” in collaboration with Apple TV plus which is roughly double the amount generated last season.
According to the search results, Messi’s Jersey is Adidas’s top seller across all sports and Inter Miami became one of the five major league soccer team teams that sold over 100,000 jerseys in 2023. Additionally, the club has unveiled its 2024 pink primary kit, likely to be one of inter Miami’s top selling jerseys for 2024. But the exact sales number has not been disclosed. According to a report Messi earned $8 million from Jersey sales with inter Miami in the previous season. Additionally, retailer Sports and ever sold out of 6 months worth of inter Miami merchandise in 24 hours. Including Messi jerseys due to overwhelming demand.
In 2017 Messi agreed to a contract with Adidas for the rest of his life. Adidas has been providing him with shoes since 2006, when they convinced him to switch from Nike. The contract means that Messi will wear Adidas clothing for the rest of his career. The deal is worth about $25 million per year. Adidas has benefited a lot from their partnership with Messi. since he joined Adidas, their share prices have gone up by 30% and the total value of the company has increased by about 10 billion dolar.
So how much money does he make from brands and endorsements?
Brands and Endorsements
Messi has also been part of prominent campaigns with Pepsi, Gillette, and Turkish Airlines. As part of their 2023 celebrity rich list, Forbes valued his endorsements at $65 million, approximately for a year in total his off-field earnings have increased with his on-field. he has been part of campaigns with various Brands and he has more than a dozen ongoing brand endorsements with the most lucrative. other partners include Budweiser, MasterCard, Pepsi, Saudi Arabia tourism, and Socios.
Social Media Revenue
Messi has significant impact as a marketer, making him desirable to Brands. A sponsored post on Messi’s Instagram account earns a minimum of $2.5 to5 million approximate per post. according to Hopper HQ Messi’s social media channels created $52 million in 2023 and had over 52 million followers on Instagram.
Business Ventures
Messi has his own clothing line and a store featuring his own logo. He has invested in properties including homes and gated communities in his hometown of Rosario, Argentina.
Messi has also invested in cryptocurrency and nfts, working with the company ethernity. So while the exact earnings from Messi’s business ventures and investments are not fully known, the available information suggests he earns hundreds of millions of dollars per year from these sources.
In addition to his football salaries. his Savvy business Acumen and diverse portfolio have allowed him to amass a network worth estimated at around $600 million overall
Conclusion
Messi’s endorsements play a crucial role in his impressive earnings and net worth. between his Miami contract Equity stake and strategic Partnerships with Apple and Adidas. Messi’s career earnings are projected to reach 1.6 billion by the end of 2025.
So thank you guys that it’s for today. If I have missed any points correct me in the comment section.
